User Research
We research the product, audience and competitive landscape to create a strong strategic foundation.
Sector
Branding
Project Overview
Selected work by MDG, built around a clear idea and a coherent visual experience across every customer touchpoint.
Project Includes
Branding
- Branding
01
Services
Creative direction
02
Agency
MDG
03
Project Description
Colie Makchi
Project scope of work:
Full corporate identity: Logo, Branding, Apparel, Packaging, E-commerce website.
Chapter I
The Logo
The Logo
Chapter II
The Brand
The Brand
Chapter III
The Packaging
The Packaging
Chapter IV
The Apparel
The Apparel
Chapter V
The E-commerce Website
The E-commerce Website
There was much more work, sketches, 3d renders etc, too many for 1 presentation...
Thanks for watching!
❞
Distinctive design turns a good product into a brand people remember.
The Result
A cohesive project system that connects strategy, identity and digital execution in one recognizable experience.
UX Process
working UX Process
Story Board
We organize the narrative and main interactions before visual production begins.
Wireframing
Clear wireframes establish hierarchy, flow and content priorities for each touchpoint.
Prototyping
Interactive prototypes let us validate ideas quickly and refine the experience.
Usability Testing
We test key paths and remove friction before the final delivery.
UI Design
The final visual system brings together typography, color, imagery and motion.